Our Story

Boulevard Bride

Our Story

“From the moment you walk into our store, we strive to make you and your guests feel welcome and at home.”

Boulevard Bride first opened its doors in Wentzville, MO in the early 2000s. In 2013, after working as a nurse for 7 years, Jenn bought the bridal shop and restored it to the beautiful bridal boutique that it is today. From the moment you walk into our store, we strive to make you and your guests feel welcome and at home. Because we are a boutique style store, we can better cater to your wedding needs. When you enter Boulevard Bride, you can be assured that you will be treated with genuine kindness and enthusiasm about your special day. We are here for you throughout your entire wedding planning process.

We offer bridal gowns in a wide range of prices and sizes. We are also very proud to offer couture gowns that you can only find at Boulevard Bride. When ordering a couture gown you will work closely with the designer to create the perfect look and fit for you.

Along with bridal, we offer bridesmaid’s dresses, mother’s dresses, suit/tuxedo rentals, prom dresses, homecoming dresses, and special occasion gowns. We have multiple gown packages including storage and steaming, and we work with The Wedding Gown Preservation Company to clean and preserve your dress after your wedding.

We would love the opportunity to help you find the perfect wedding dress for your special day! You may schedule an appointment here, or call us at 636-561-4030. We look forward to working with you!




Visit Our Blog!

Now that you know a little more about us, visit our blog to get an inside peek at who we are, what we do, and why our brides love being a Boulevard Bride!

Designer Spotlight: Martin Thornburg Spring 2019 Trunk Show

Our Martin Thornburg Trunk Show is coming up on January 18th and 19th…Shop the entire Spring 2019 Collection right in our store! Want to take a peek at the dresses before they arrive? Scroll through this blog post to prepare yourself to say “Yes to the Dress” in a few short weeks!

Designer Spotlight Prom 2019: Ellie Wilde

While everyone is posting their “New Year New Me” pictures, we are gearing up for Prom Season 2019! That’s right, prom season is officially here! Dresses are flowing in and girls have already begun saying Yes to the Prom Dress! Here’s a sneak peek at some of our 2019 prom dresses from Ellie Wilde.