(636) 561-4030 boulevardbridal@gmail.com

Sophia Tolli Preview Event

Boulevard bride presents


Sophia Tolli Preview Event

11/13/2020 – 11/22/2020

sophia   tolli

Who is Sophia?

“For over a decade Sophia Apostolides has been recognized as one of the bridal industry’s most talented designers, inspired by real women to create unforgettable designs that highlight your natural beauty and unique bridal style. A graduate of the Fashion Design Studio in her hometown of Sydney, Australia, Sophia is diverse in her creative approach to dressing women’s bodies, driven by the endless design possibilities that come with it.

Having grown up surrounded by dressmakers, fabrics and sewing machines, Sophia knew from a young age that she was destined to be a designer. Throughout college she challenged traditional dressmaking techniques wand her award-winning expertise in fit and construction is the result of both her higher education and experience in made-to-measure gowns.”

our  favorite  gowns

Fit & Flare

Juliette: The semi-sheer bodice with plunging V-neckline is adorned in richly beaded lace with fabulous sparkle. Sequinned allover lace adds subtle shimmer to the entire gown, while negative space throughout the tulle skirt allows the appliques to pop. The open V-back zips up beneath fabric covered buttons, leading to delicate ruching on the hip that accentuates your curves. The petal-shaped train with an incredible scalloped lace edge adds extra opulence and flair. 


Aurora: For the classic and youthful bride, let your heart be captured by this lightweight tulle A-line wedding gown. Delicate floral lace adorns the ultra-comfortable crepe bodice with plunging V-neckline and sheer tulle side panels. The detachable crepe belt highlights the natural waist, while lace appliqués trickle softly onto the skirt. Beaded spaghetti straps add a subtle touch of sparkle, leading to a striking illusion lace back feature finished with fabric covered buttons.

Ball Gown

Macie: Float down the aisle and straight into your happily ever after in this soft and whimsical ball gown! With a classic sweetheart neckline and delicate off-the-shoulder straps, the bodice features layers of finely ruched tulle under floral-inspired cotton lace. Sequined lace appliqués softly spill onto the frothy and lightweight skirt which is finished with a horsehair trim and romantic semi-sheer train. The back zips up beneath fabric covered buttons.


Emma: A glamorous update on a chic and simple style, this wedding gown was designed for the modern minimalist bride! Crafted from ultra-comfortable stretch crepe, the bodice features a romantic sweetheart neckline with banded off-the-shoulder straps and artful draping that accentuates and highlights the natural curves of the body. The back of this effortless style zips up beneath fabric covered buttons which extend all the way down the chapel length train.


Meika: Fall head over heels for this incredible A-line wedding gown that’s the epitome of simple sophistication. Crafted from luxurious gazar organza, the bodice features flat ruching with a thin self fabric belt to accentuate the waist. The asymmetric off-shoulder neckline adds a unique and modern touch to the style, balanced by the full clean skirt with a chapel length train. Organza covered buttons trim the back bodice, finishing just above the detachable origami bow.

Long Sleeve

Stephanie Grace: A misty tulle ball gown with a dropped waist bodice richly embellished with beaded Schiffli lace applique’s and glitter sparkle throughout the design. Illusion and lace long sleeves and a sweetheart neckline with a sheer tulle panel are balanced by a sheer illusion back accented with floating covered buttons and lace, trailing onto a full skirt with chapel train.


Nikita: A natural beauty from every angle, this modern and youthful wedding dress is an absolute dream! Bold floral-inspired lace is enhanced by layers of misty tulle, glitter mesh and organza which add texture and dimension to the A-line silhouette. Beaded spaghetti straps balance the sweetheart neckline of the semi-sheer bodice that zips up underneath fabric covered buttons. Lace cascades down the entire length of the soft skirt, which is finished with a horsehair trim for lightweight structure.


Rylee: A modern day fairytale awaits in Rylee. A flattering strapless sweetheart neckline with fine tulle draping contours the bust and a crystal encrusted belt frames the natural waist perfectly. The stunning tiered asymmetrically layered ball gown is softly finished with a light lace applique. A back corset and a chapel train complete the regal look. Standard detachable straps are included.


Orianna: Modern brides will be sure to make an entrance in this incredible mermaid silhouette! An elevated combination of luxurious Mikado and misty tulle, Orianna offers a universally flattering strapless sweetheart neckline with a slight plunge. Sheer side bodice panels contour the waist, leading to a stunning illusion lace back. Richly beaded organic lace is mixed with negative space to create a fashion forward design. Layers of tulle flare out just below the hip to a dramatic sheer train adorned in sequined lace appliqués.


Laura: Turn up the heat in this ultra-sexy fit and flare wedding dress! Floral-inspired lace floats on top of a high illusion neckline with plunging sweetheart neckline to create a unique, semi-sheer bodice accented with exposed boning. The bodice flows into a slinky stretch crepe skirt, featuring panel lines that flatter your natural curves. Sheer cut outs on the side skirt and train are highlighted by appliques on top of allover Chantilly lace and misty tulle. The plunging V-back zips up beneath fabric covered buttons.


Jasmine Grace: Princess dreams come to life in this glamorous and sparkly ballgown! Embellished with rich crystal beading and organic lace appliqués, the semi-sheer bodice features exposed boning reminiscent of corset-inspired details. Lace trickles over the waist and onto the voluminous misty tulle and glitter tulle skirt which offers a dreamy shimmer. Beaded spaghetti straps lead into an open V-back that zips up underneath pearl buttons. The chapel length train is finished with floating lace for a romantic feeling.


Diamond: Show stopping Diamond is a two-piece wedding dress dream! This lace over misty tulle fit and flare gown with sequin lightly scattered throughout features an off-the-shoulder deep plunging sweetheart neckline with a semi-sheer peekaboo, a low cut back with a sheer illusion panel and a zipper trimmed with diamante buttons, and a court train. Instantly change Diamond into a faux ball gown by adding the included detachable tulle and lace accented chapel train.

The National Bridal Sale is Here!

Why Shop The National Bridal Sale Event?

The National Bridal Sale Event is the perfect opportunity for you to find your dream dress! This is your chance to shop our large selection of off-the-rack wedding dresses at discounted prices! Whether you’re a bride-on-a-budget, just plain thrifty, or love the idea of saying yes to the dress and taking it home the same day… this event is for YOU!
Below is a sneak peek of some of our off-the-rack gowns for the National Bridal Sale Event!



Our New Reality: Virtual Bridal Showers

Our New Reality:

Virtual Bridal showers

Who would have ever thought we would be having virtual bridal showers… crazy, right?!

Here are a few of our tips and tricks for creating an intimate and fun virtual bridal shower.

  1. Have Wrapping Paper Ready
    • If people are buying gifts off your registry and having the items sent directly to you (which most of them will) the gifts will come in your standard brown box with packing tape. This is so not cute to look at or fun to open. Plus, how can anyone over the age of 40 joke about how many ribbons you’ve broken! I recently ‘attended’ a virtual bridal shower and the mom wrapped every present that was sent so that her daughter actually had things to unwrap for everybody watching. Not only was that the sweetest idea, it added the perfect touch of ‘normal’ to a not-normal event. 
  2. Don’t Leave It Up To The Guest To Mute Themselves
    • I don’t care how many times you make an announcement saying – “As a reminder, the bride is opening gifts now so please make sure your microphones are muted so we can hear her” – there will be people who do not mute their mics and their talking or background noise will cancel out the bride’s audio leaving us all wondering “what the heck did she say?” yet nodding and smiling like we heard her.
    • The best way to tackle this problem? The host has the ability to mute everyone. During present time mute everyone and then unmute someone while their gift is being opened.
  3. Introduce Your Guests
    • At the beginning of the call take time to recognize the guests on the call. Have your family members wave, then your fiancé’s family, friends from work, friends from college, your mom’s friends, etc. This is a great way to make everyone a participant and feel welcome. It’s also so fun for your guests to see who else is on the call with them!
  4. Start With A Game
    • No matter how cheesy they get, we all love a good bridal shower game. Just because you’re virtual doesn’t mean you have to skip the game! There are so many bridal shower games that can be played in the virtual reality of Zoom or Skype showers. For example, the classic game of he said / she said. Have the groom record answers to questions about the bride and their relationship. During the virtual shower you can ask the bride the same questions and play his answer to each question (hint: use Zoom so the person with the fiancé’s answers can share their screen and play the sound or video for everyone.)
    • Also, beforehand send everyone invited a blank Bridal Bingo sheet. Before the bride starts opening presents have them fill it out and they can unmute themselves and yell bingo whenever they win!
  5. Have Fun With It
    • We get it, this isn’t what you thought your bridal shower would look like at all. We’re not sitting around perfectly decorated tables at a clubhouse or enjoying delicious mimosas while chatting with guests at your aunt’s house. It sucks. But, we are so lucky to live in a time where we can all still get together to celebrate you and your fiancé. So, we suggest getting all dressed up like you would if everyone were with you and decorating the area where you will be sitting. Get balloons, a hanging sign that says “bride to be” (or something like that), and create a bridal shower atmosphere. Heck, if you want to drink a few mimosas while you’re opening presents and playing games, do that too!
  6. Have An Exit Strategy
    1. If there’s one thing we’ve learned from all of these virtual meetings is that saying goodbye is… awful? awkward? the worst part of the meeting? After the gifts have been opened and the games are finished, have the bride say goodbye to everyone. Think of it as your “closing paragraph” in an essay. Sum up the shower, say your thank yous, say goodbye, and end the call. Everyone will thank you for taking charge and ending the call without the awkward waving and “should I leave or should I wait for someone else to leave first” thinking.


Boulevard Bride is Here for YOU

Boulevard Bride

we are here for

It’s no secret that this is a hard time for businesses. We miss you. We miss working. We miss working with you face to face. But just because we can’t always see you face to face, doesn’t mean we can’t help you on your wedding journey. Scroll down to see the different ways we are making ourselves available to you!

what are we doing?

Let us just say… Thank God for the internet, smartphones, and FaceTime. Are we right or are we right?!

Buy Off-the-Rack

If you need a dress and you need it now, look no further! We have a large selection of wedding, bridesmaid, mother of the bride/groom, and formal dresses that can be bought off-the-rack.

Virtual Measuring

Ladies, it’s so important that your measurements are correct when ordering a dress. Call our store to schedule a FaceTime meeting where the owner will walk you through correctly collecting your measurements.


Order by Phone

If you’ve already been in to try on dresses and have decided on ‘the one’, you can play it safe and call us to order your dress over the phone. If you need to order a bridesmaid’s dress or mother’s dress that can also be done over the phone. 

Limited Appointments

Thankfully we have a pretty large store that can accommodate the CDC guidelines. If you would like to come in to shop for your wedding dress you can schedule an in-person appointment. Guests are limited to 2 people and we will be heavily sanitizing before and after your appointment.

Free Suit Rental Rescheduling

We get it, you rented a suit for a wedding that’s been rescheduled because of COVID-19… happens all the time right?! (lol) Give us a call and we will reschedule your rental free of charge!

Shipping Directly to You

We are changing our store guidelines to let vendors ship your dress directly to your house. Stay home. Stay safe. We’ll get the dress to you.